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Competition BBQ *On Topic Only* Discussion regarding all aspects of Competition BBQ. Experiences competing or visiting, questions, getting started, Equipment, announcements of events, Results, Reviews, Planning, etc. Questions here will be responded to with competition BBQ in mind.


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Unread 12-27-2012, 11:12 AM   #1
Heath Hall
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Default 2-3 oz Rub Samples at Competitions

Any of you guys ever put your rub in 2-3 ounce sample bags to hand out at competitions as a way to promote your rubs? We're thinking about doing it this season and looking for a place that we can send some rub to and have bag, seal and label some sample rub bags for us to hand out. Any suggestions? Thanks!
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Unread 12-27-2012, 11:27 AM   #2
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The rub company I use, they were looking into getting the company that makes the individual grated parmesan cheese and red pepper packs, that you get with Pizza take out, to make some of those with an ounce or so of rub in them.

I think I've seen Butt Rub in those too.
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Unread 12-27-2012, 11:40 AM   #3
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Put it over popcorn for those to taste it while they are walking by.
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Unread 12-27-2012, 12:00 PM   #4
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We never did rub samples, but in our soap business we handed out hand lotion samples. The easiest and cheapest way was to buy the heat seal-able foil pouches in bulk, squirt some lotion in each one, seal them with a cheap bag sealer and print labels on the inkjet.

By doing this we were always assured of the product being fresh and allowed us to vary the product by season or event.
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Unread 12-27-2012, 01:59 PM   #5
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Heath, I did it before. I actually used small rub bottles. My thought was if there is not enough rub to cook with, whats the point. I believe I used 6oz bottles. To be honest I never really followed up with selling my rub so I can say whether it worked or not. I can tell you that pretty much any organizer you call would be happy to get extra items for the team bags if they have them. Good Luck
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Unread 12-27-2012, 03:28 PM   #6
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I don't bother with the sample rubs in the little mustard / ketchup sized pouches, I just toss em since there isn't enough in them do even do 1 pork chop. Like Matt said if there isn't enough to cook with and evaluate why bother.
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Unread 12-27-2012, 03:45 PM   #7
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Quote:
Originally Posted by Slamdunkpro View Post
I don't bother with the sample rubs in the little mustard / ketchup sized pouches, I just toss em since there isn't enough in them do even do 1 pork chop. Like Matt said if there isn't enough to cook with and evaluate why bother.
Agree on comments about little packets. Our foil pouches were 3 oz. that much rub may do a couple of slabs of ribs.
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Unread 12-27-2012, 03:49 PM   #8
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The cost is prohibitive. It takes just as much time to pack and label those as it does a 1lb bag. That said if you get a place that does it cheap, please let me know.

Not sure I agree with the reasoning behind NOT doing the small sample packs. 1 or 2 oz of liquor isn't enough to get me drunk but I'll still drink those mini bottles......
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Unread 12-27-2012, 04:05 PM   #9
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Couldn't agree more.
Quote:
Originally Posted by Dan - 3eyzbbq View Post
The cost is prohibitive. It takes just as much time to pack and label those as it does a 1lb bag. That said if you get a place that does it cheap, please let me know.

Not sure I agree with the reasoning behind NOT doing the small sample packs. 1 or 2 oz of liquor isn't enough to get me drunk but I'll still drink those mini bottles......
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Unread 12-27-2012, 04:32 PM   #10
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Just get some small ziploc bags from uline. print out some inkjet labels on label paper from staples and your good to go. Make sure your mailing address and ph# are on the labels and and something like sample only, not for resale.
Otherwise you have to do serious volume for it to be cost effective.
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Unread 12-27-2012, 05:57 PM   #11
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Quote:
Originally Posted by Dan - 3eyzbbq View Post
The cost is prohibitive. It takes just as much time to pack and label those as it does a 1lb bag. That said if you get a place that does it cheap, please let me know.

Not sure I agree with the reasoning behind NOT doing the small sample packs. 1 or 2 oz of liquor isn't enough to get me drunk but I'll still drink those mini bottles......
Dan - I love your justification here! Couldn't agree more!! I'll let you know if I find someone that can do it at an affordable rate!
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Unread 12-27-2012, 06:00 PM   #12
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I'm looking for something more professional than a ziplock bag. We get asked all the time for product for gift bags, donations, at food shows, etc... and I want something that would also work for these times.
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Unread 12-28-2012, 02:03 AM   #13
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Talk to Jimmy from Everglades Seasoning. They (ES not Jimmy) used to have small samples of their seasonings to hand out. Not sure if any of them would help "competition" but it wouldn't hurt to ask:)

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Unread 12-28-2012, 08:56 AM   #14
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Quote:
Originally Posted by Dan - 3eyzbbq View Post
The cost is prohibitive. It takes just as much time to pack and label those as it does a 1lb bag. That said if you get a place that does it cheap, please let me know.

Not sure I agree with the reasoning behind NOT doing the small sample packs. 1 or 2 oz of liquor isn't enough to get me drunk but I'll still drink those mini bottles......

I'm no marketing wiz, but I imagine a dozen or so GC's in a season leads to a pretty decent boost in rub sales...
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Unread 12-28-2012, 09:31 AM   #15
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I have done three batches of 2oz samples whilst getting started for approximately $1.25 per. The cost adds up fast, and I am not sure folks at comps feel that a sample is enough to make a decision.
However, I did see a return on my investment, when I would put samples in the mail orders for new customers when they bought our rubs. I would place samples of not purchased rubs in the shipment.
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